DAPHNE MARY KEMUNTO

Innovative Marketing Executive with over 10 years of experience in sales, marketing , brand management and business development. Proven success at BTL, ATL and direct marketing marketing and working closely with agencies to execute successful marketing plans and realize profitable outcomes. I am commercially aware and expert in strategizing company growth, monitoring new business technologies and markets closely.

I am a detail-oriented team player with strong organizational skills. Ability to handle multiple projects simultaneously with a high degree of accuracy. I have created and implemented successful marketing campaigns and strategies which have positively maximized profits.

I'm key in performing market research, commercially aware and aggressively pursue new leads resulting to positive conversions.

- Increased branch network expansion at Unifi 5 new branches in 10 months and new customer acquisition by 3000 through aggressive and successful marketing campaigns within 12 months.

-Successful project construction and completion of the retail station at Oryx Mabira - 2016 and the launch and rollout of fuel cards.

-Organized and championed a successful fun marathon “Kyambogo -ultra” and this led to great brand visibility and partnerships with Unifi.

-Formulating a great marketing plan when schools were shut during COVID-19, by partnering with organizations to produce online classes aired on FTAs to reduce customer churn, which propelled increased sales, product acquisition, and client retention.

- Internal appointment in the role of acting General Manager during the Oryx transition phase and ensuring smooth company operations, overseeing the expansion of the retail network, other business lines of non–fuel income, cross-selling, and increasing team and sales performance.

- Pioneered a deep market penetration of a new LPG brand which has surpassed the existing brands and has 70% of the market share.

-Project planning and management of E-module platform specifically E-water and E-tax project management and the success of these E- E-modules of payments has enabled the bank to generate more revenue and increase the customer base.

-I was part of the team that developed a business plan that was used in the implementation of our E-banking platform and eventually participated in the tender evaluation of service providers for the E-tax implementation.

-Emerged as MVP Sales champion during a deposit mobilization drive and campaign to increase the bank's liabilities portfolio.