Summary
Overview
Work History
Education
Skills
Certification
Timeline
Martin  Ninsiima

Martin Ninsiima

Communication And Advocacy Specialist

Summary

Accomplished Communication and Advocacy Specialist with a proven track record at UN Women, enhancing visibility and fostering partnerships for gender equality. Expert in strategic communication and team collaboration, increased national media coverage, and established digital content platforms. Skilled in media management and problem-solving, significantly boosting campaign outreach and stakeholder engagement.

Overview

28
28
years of professional experience
4
4
Certifications

Work History

Communication and Advocacy Specialist

UN Women
02.2014 - Current

Roles and responsibilities

• Develop and execute communication strategies.

• Establish and maintain advocacy networks with government and civil society.

• Plan and execute campaigns for gender equality and Women Empowerment. These include UNITE, Heforshe, Step It Up for Gender Equality, Beijing+25 and Generation Equality.

• Assisting in the preparation of communication and advocacy instruments including presentations, briefing material for dissemination to different audiences as need be. These include, for instance, donor bulletins, brochures, factsheets, banners, updated information leaflets.

• Develop and execute multi-media communication messages and materials.

• Promotion and maintenance of public information campaigns on UN Women activities

• Development of communication materials, including briefing materials and press releases, for key events in coordination with relevant staff members.

• Compiling specialized media coverage press packages for projects/events as deemed necessary and planning dissemination to strategic target audiences.

Accomplishments:

• Increased visibility of UN women activities in national media by increased free coverage of gender and women empowerment issues.

• Established partnership with Government and Civil Society to advocate for gender issues in national planning frameworks.

· Increased awareness and outreach of UN Women campaigns e.g., Heforshe, Beijing+20, UNITE/16 days of activism on violence against women.

· Secured the participation of key policy makers in government to support UN Women Uganda activities.

· Increased the production and dissemination of knowledge management products focusing on UN Women’s work in Uganda.

· Established and increased content on digital platforms

Regional Learning and Communications Officer

CARE International
01.2013 - 02.2014

Roles and responsibilities

• Responsible for developing communication strategies for the Global water Initiative in Uganda, Tanzania and Ethiopia

• Design and implement learning/monitoring and evaluation strategies.

• Coordinate activities of learning platforms at national and regional level.

• Develop and operationalize result and monitoring frameworks.

Accomplishments:

• Designed M&E framework and monitoring tools.

• Designed communication strategy and established a website for the project.

• Established media networks in Uganda, Tanzania and Ethiopia and increased coverage of water for agriculture issues.

• Coordinated the production of policy briefs and newsletters for the programme.

• Created policy dialogue spaces for water and agriculture sector and increased awareness of key policy makers.

Programme Officer

Johns Hopkins University Center for Communications
02.2010 - 09.2012

Roles and Responsibilities.

▪ Support in building of Advocacy coalitions and networks around Family Planning issues

▪ Build advocacy capacity of champions and key stakeholders.

▪ Developing advocacy and communication strategies targeting policy makers at national and district level.

▪ Developing resource mobilization strategies.

▪ Promote Family Planning activities as a contribution to MDG 5

▪ Analyze policies and identify gaps and craft advocacy entry points.

▪ Orient media practitioners on key advocacy issues and facilitate media coverage of key events.

▪ Design and implement media and public relations activities.

▪ Coordinate production of advocacy support materials

▪ Facilitate meetings and workshops.

Accomplishments

• Established Uganda Family Planning Advocacy Coalition

• Developed tools for resource mobilization for Family planning.

• Established media network on Family Planning reporting.

• Increased visibility of Family Planning issues in the media

Communications Consultant

Blue Edge Marketing Associates
01.2009 - 12.2009

· Design, develop and supervise production of educational and promotional materials.

· Develop communication and public relations strategies Coordinate media relation activities.

Accomplishments:

• Supported clients to increase visibility in the media.

• Led the development of communication and Advocacy Materials for early childhood development.

• Trained staff on marketing communications

Public Relations Assistant

WM Morrisons
01.2006 - 12.2008
  • Enhanced brand visibility by executing targeted PR campaigns and media outreach strategies.
  • Assisted with planning, development and implementation of company projects and programs.
  • Developed familiarity with company services and promotions to accurately respond to customer inquiries.
  • Resolved complaints to maintain customer satisfaction.
  • Facilitated successful product launches by securing strategic coverage across print, digital, broadcast, and trade outlets.
  • Created high-quality press releases, blogs and newsletters.
  • Worked closely with other internal departments to resolve customer service issues.
  • Supported event planning efforts by coordinating logistics, creating promotional materials, and managing attendee lists.
  • Provided excellent client service with regular communication updates and prompt responses to inquiries.

Programme Officer

Uganda Population Secretariat
08.1997 - 10.2005
  • Organized workshops and trainings for stakeholders, increasing understanding of program goals and objectives.
  • Analyzed and assessed program performance data and implemented corrective measures.

· Establishing and maintaining media contacts.

· Contributed to the development of the media advocacy strategy for population and development issues.

· Responsible for producing and implementing IEC/Advocacy messages and materials for various target audiences.

· Organized press briefings and press conferences Produced press briefing kits.

· In charge of development of a media monitoring framework

· Trained district staff in developing advocacy and communication strategies Produced and co-edited the population and development newsletter.

· Organized unique events e.g., the world Population Day and produced annual reports.

Accomplishments:

  • Established a population and development media advocacy network.
  • Edited monthly newsletter and increased circulation among key policy makers Increased visibility of population and development issues in the media.
  • Led the establishment of the library for the public.
  • Trained district-based staff in communication and advocacy

Public Relations Assistant

Burson-Marsteller
06.1996 - 07.1997

· Production and distribution of newsletter Production of briefing books and leaflets

· Contributed to the production of messages and materials for public education on the privatization processes.

· Organized weekly press briefings.

· Responsible for both electronic and print media monitoring and producing monthly media monitoring reports.

Accomplishments:

• Increased visibility of Privatization process in the media

• Increased circulation of Privatization process newsletter

• Increased number of public awareness communication materials

  • Performed tasks and projects as assigned by director of marketing.
  • Responded to media inquiries, monitored media coverage and created press reports to influence public narrative.
  • Built and maintained relationships with relevant media outlets and journalists.
  • Created media kits and utilized promotional materials to meet specific strategic initiatives.
  • Supported event planning efforts by coordinating logistics, creating promotional materials, and managing attendee lists.

Education

Master of Arts - Mass Communications

University of Leicester, Leicester United Kingdom
04.2001 -

No Degree - Demography And Population Studies

Cairo Demographic Centre, Cairo, Egypt
04.2001 -

Bachelor of Arts - Mass Communication

Makerere University, Kampala, Uganda
04.2001 -

Media and Public Relations

Skills

Strategic Communication

Certification

• UN Strategic Communications for 2030 Agenda

Timeline

• UN Strategic Communications for 2030 Agenda

05-2022

• Introduction to Advocacy

05-2018

• Gender Equality in Emergencies

05-2018
Communication and Advocacy Specialist - UN Women
02.2014 - Current
Regional Learning and Communications Officer - CARE International
01.2013 - 02.2014
Programme Officer - Johns Hopkins University Center for Communications
02.2010 - 09.2012
Communications Consultant - Blue Edge Marketing Associates
01.2009 - 12.2009
Public Relations Assistant - WM Morrisons
01.2006 - 12.2008
University of Leicester - Master of Arts, Mass Communications
04.2001 -
Cairo Demographic Centre - No Degree, Demography And Population Studies
04.2001 -
Makerere University - Bachelor of Arts, Mass Communication
04.2001 -
Programme Officer - Uganda Population Secretariat
08.1997 - 10.2005
Public Relations Assistant - Burson-Marsteller
06.1996 - 07.1997
Martin NinsiimaCommunication And Advocacy Specialist